Hi everyone,
the feature is AI-powered and will make the shopping experience easier
for everyone, but especially for people with visual impairment. Nothing
yet about the accessibility of this but I bet it's already covered. It's
called Rufus.
It's now in beta and will first roll out to US customers, but likely to
go global in the future. I will let the following video tell you more:
Youtube video [1]
Official announcement:
https://www.aboutamazon.com/news/retail/amazon-rufus
Cheers,
Adrian
Links:
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[1] https://www.youtube.com/watch?v=8Q9wC6pp6XI