Filipe Espósito
Apple announced on Friday that it will soon change App Store prices in multiple
countries, including Colombia, South Africa, and the United Kingdom. The price
increases will take effect on both App Store apps and in-app purchases starting
in February.
As detailed in a note sent to developers, App Store prices will increase in
Colombia, Egypt, Hungary, Nigeria, Norway, South Africa, and the United
Kingdom. At the same time, prices will decrease in Uzbekistan due to the
reduction of a local tax. Apple also notes that although prices will remain the
same in Luxembourg, Singapore, and Zimbabwe, the proceeds will be adjusted next
month.
⢠Ireland: Reduction of value-added tax rate on electronic newspapers and
periodicals from 9% to 0%
⢠Luxembourg: Reduction of value-added tax rate from 17% to 16%
⢠Singapore: Increase of goods and services tax rate from 7% to 8%
⢠Zimbabwe: Increase of value-added tax rate from 14.5% to 15%
Additionally, proceeds will increase for local developers selling in Cambodia,
Kyrgyzstan, Indonesia, Singapore, South Korea, Tajikistan, Thailand, and
Uzbekistan.
Back in October, Apple had already raised App Store prices in Japan, South
Korea, and multiple countries in Europe. The company explains that it
âperiodicallyâ has to update App Store prices based on tax and exchange
rate changes.
â Periodically, we update prices on the App Store in certain regions based on
changes in taxes and foreign exchange rates. This is done using publicly
available exchange rate information from financial data providers to help
ensure prices for apps and inâapp purchases stay equalized across all
storefrontsâ.
The new prices will be effective from February 13, 2023. The full list with the
new prices can be found on the Apple Developer website at:
https://developer.apple.com/support/downloads/price-tier-updates/mVuHzUTLW8A3n4bvJzP3/App-Store-Price-Tier-Updates-February-2023.pdf
9to5Mac.
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