https://m.independent.ie/business/technology/apple-set-to-launch-new-macbooks-and-ipads-this-week-37470386.html
Apple set to launch new MacBooks and iPads this week
Apple is set to launch a range of new MacBooks and iPads, as it switches its
attention away from iPhones.
Adrian WecklerOctober 29 2018 1:39 PM
1
Apple MacBook Air
The company is expected to announce a major update to its portable computer
lines on Tuesday, with particular emphasis on its MacBook Air, which has not
seen a major upgrade in three years.
A new iPad Pro is also expected, which Apple hopes can lure people away from
rival laptops and hybrid devices.
The tech giant is tipped to emphasise machines for creative professionals
throughout the launch, with Macs and MacBooks traditionally being favoured by
graphics professionals and designers.
Apple is also tipped to announce a new Mac Mini computer, which works with any
monitor. The company hasnât done an overhaul of this line of computers in
four years.
Most attention will be on a new MacBook Air, which is said to have a 13-inch
screen but slimmer bezels, meaning that the overall size of the machine will be
smaller.
The new laptopâs screen is also set to get a bump in resolution and quality,
allowing it to display colour much more vividly.
Much attention will be on the battery of the new MacBook Air, with previous
models varying between five hours and ten hours.
Apple has received some criticism for its recent MacBook Pro laptops over the
keyboard formats, which some users have complained about.
The company is also set to reduce the overall size of the iPad Pro in its new
model by removing the bezels and the home button. This would see the new
machine replicating the Face ID system used by iPhone X and iPhone Xs
smartphones.
The new iPas Pro is also reportedly dropping Appleâs Lightning charging
format in favour of the USB-C system already used in the Apple MacBook and in
most new Android smartphones.
This could spark the end of the Lightning cable for iPhones, too, if Apple
decides to synchronise the charging format over multiple platforms.
The new iPad Pro will reportedly incorporate a new graphics chip, giving it
extra power for creative users, designers and photographers.
The launches come as the UK announces that it intends to impose additional
taxes on tech companies which make revenues of over £500m. Apple is the
largest company in the world by market capitalisation and makes a profit of
close to â¬30bn each year. The UK is Appleâs largest individual European
market, with the iPhone being the countryâs best-selling individual
smartphone.
Online Editors
Sent from my iPhone
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