[vip_students] Kurzweil News/Newly Rebranded company

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  • To: <vip_students@xxxxxxxxxxxxx>
  • Date: Fri, 15 Aug 2014 14:29:46 +0100

From: David Goldfield
              <000000b4144fc9c3-dmarc-request@xxxxxxxxxxxxxxxxxx>
Date: Wed, 13 Aug 2014 13:28:23 -0400

New name and tagline align with commitment to using technology innovation to
serve all learners and educators.

DALLAS, Aug. 13, 2014 /PRNewswire/ -- Kurzweil Educational Systems(R) , a
division of Cambium Learning(R) Group, Inc. (Nasdaq: ABCD), announced today
that it will rebrand itself to reflect its continuing investment in state of
the art innovative literacy software for all students. As Kurzweil
Education(TM), the company will not only provide assistive technology
solutions, but support all learners in their journey to gain academic
success. The rebranding includes a new name, tagline, logo, and a tighter
product portfolio through the recent divestment of the IntelliTools product
line. The new company name combined with the new tagline, "Unlocking
Potential," is indicative of Kurzweil Education's forward-thinking to help
open the doors to learning, build students'
confidence, and boost academic achievement using technology-based tools.
"Our mission has always been to provide tools and resources that allow all
learners to engage actively in authentic learning experiences in the ways
that work best for them," said John Campbell, CEO of Cambium Learning Group.
"We continually hear from educators, students, and parents about the
life-altering experience our products provide. This name change reflects our
philosophy that anyone can succeed, whether they're a student in primary,
secondary, or postsecondary studies, or an adult in the workplace. Our tools
enable real learning to happen and help unlock each learner's unique
potential."
Kurzweil Education's flagship product, Kurzweil 3000(R) -firefly(R) , is an
award-winning reading, writing, and study skills software that enables
struggling students, including those with learning differences such as
dyslexia and English language learners, to read, understand, and demonstrate
their knowledge. Kurzweil 3000-firefly helps learners meet rigorous
standards and transforms struggle into success. Anchored in the principles
of Universal Design for Learning (UDL), Kurzweil 3000-firefly is an easy,
proven solution that ensures instruction and learning become personal--and
meaningful progress becomes possible.
Kurzweil 1000(TM) , the company's product for the blind or visually
impaired, is award-winning software that provides accessibility to print or
electronic text. The software incorporates text-to-speech technology
combined with communication and productivity tools to ease and enhance the
reading, writing, and learning experience. Online books, magazines,
dictionaries, and encyclopedias become available to empower all readers to
pursue their interests.
For more information, visit www.kurzweiledu.com.
About Kurzweil Education
Kurzweil Education believes that great educational technology solves real
problems. Our literacy and learning solutions offer learners a way up and a
path forward. Their varying needs, their challenges and their potential to
achieve drive us to excel. That's why we continue to develop
literacy-boosting solutions that directly enhance opportunities to learn and
achieve. Using the principles of Universal Design for Learning, our products
deliver content and tools that enable all learners to read, understand and
demonstrate their learning using technology-based tools and resources.
Kurzweil Education is a division of Cambium Learning Group, Inc., a leading
educational solutions and services company committed to helping every
student reach their full potential.
Media Contact:
Kurzweil Education, Inc.
John Jorgenson, VP, Marketing
John.jorgenson@xxxxxxxxxxxxxxx
Investor Contact:
Cambium Learning Group, Inc.
Barbara Benson, CFO
investorrelations@xxxxxxxxxxxxxxxxxxx
Logo - http://photos.prnewswire.com/prnh/20100129/CLGROUPLOGO
SOURCE Cambium Learning Group, Inc.
/Web site: http://www.cambiumlearning.com The Wall Street Journal news
department was not involved in the creation of this content.

--
David Goldfield,

      Founder and Peer Coordinator,
Philadelphia Computer Users' Group for the Blind and Visually Impaired

Feel free to visit my new Web site
http://www.DavidGoldfield.info/

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