Microsoft promises never to force upgrades on customers ever again –
BGRhttp://bgr.com/2017/08/24/windows-updates-microsoft-background-download/
BusinessImage Source: JeepersMedia
Microsoft promises never to force upgrades on customers ever again
Mike Wehner @MikeWehner
August 24th, 2017 at 11:07 PM
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Microsoft’s Windows 10 rollout was something of a disaster. It’s not that the
operating system is bad — in fact, it’s widely considered to be quite a bit
better than its predecessors Windows 8 and (ugh) 8.1 — but the manner in which
the company attempted to motivate customers to upgrade left a sour taste in
just about everyone’s mouth. Now, Microsoft is promising to never, ever make
that horrible mistake again, and it’s making that promise in court.
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If you’re not familiar with Microsoft’s Windows 10 upgrade tactics, allow me to
get you up to speed: Shortly after Windows 10 rolled out, Windows users began
noticing that their computers were automatically downloading the huge Windows
10 update file without even asking. The issue was compounded by vague and
confusing update alerts that led many users to initiate the upgrade to Windows
10 without realizing it.
Microsoft has since apologized for going “too far” with the upgrade strategy,
and says that it has “learned a lot” from the drama that followed, but a new
statement in response to German lawsuit goes even further. Microsoft Germany,
in response to a lawsuit from a consumer protection group, has pledged to never
again engage in background downloading of installation files for operating
system upgrades. The statement is being hailed as “a success for consumer
rights.”
It’s hard to imagine that Microsoft thought such aggressive upgrade tactics
would work in the first place, but the fact that the company has been good
about acknowledging its colossal misstep is at least somewhat encouraging.
BusinessImage Source: JeepersMedia
Microsoft promises never to force upgrades on customers ever again
Mike Wehner @MikeWehner
August 24th, 2017 at 11:07 PM
Share Tweet
Microsoft’s Windows 10 rollout was something of a disaster. It’s not that the
operating system is bad — in fact, it’s widely considered to be quite a bit
better than its predecessors Windows 8 and (ugh) 8.1 — but the manner in which
the company attempted to motivate customers to upgrade left a sour taste in
just about everyone’s mouth. Now, Microsoft is promising to never, ever make
that horrible mistake again, and it’s making that promise in court.
Don't Miss:
It’s a crime that this $12 accessory doesn’t come with every Fire TV Stick
If you’re not familiar with Microsoft’s Windows 10 upgrade tactics, allow me to
get you up to speed: Shortly after Windows 10 rolled out, Windows users began
noticing that their computers were automatically downloading the huge Windows
10 update file without even asking. The issue was compounded by vague and
confusing update alerts that led many users to initiate the upgrade to Windows
10 without realizing it.
Microsoft has since apologized for going “too far” with the upgrade strategy,
and says that it has “learned a lot” from the drama that followed, but a new
statement in response to German lawsuit goes even further. Microsoft Germany,
in response to a lawsuit from a consumer protection group, has pledged to never
again engage in background downloading of installation files for operating
system upgrades. The statement is being hailed as “a success for consumer
rights.”
It’s hard to imagine that Microsoft thought such aggressive upgrade tactics
would work in the first place, but the fact that the company has been good
about acknowledging its colossal misstep is at least somewhat encouraging.
